It used to be that business planning fundamentally was about designing linear steps between a a current situation and a chosen future. There are as many reasons why this idea seems ridiculous in today’s world as there are numerous non-linear way’s to live into a chosen future.

So why even do any planning?

You still need a plan to design the structure for business transactions to occur in and prosperity to flow into, but planning today has very little to do with a known destination. Planning today is about an exciting, powerful journey in and of itself. Evolving business planning concepts teach us to proactively interweave action and deep attention. Planning becomes about learning to open the business door and the love window at the same time.

Top 10 reasons to embark on a planning journey:

1. To allow you to access how powerful you are and to get to your true “highest-self” desires.

2. To communicate to others who may want to participate with you (as investors, lenders, partners, etc.) what your business is about and where it is going.

3. To create a structure that holds the flow of prosperity and leverages flood.

4. To design a tangible framework in which you invite spirit to co-create with you.

5. To encourageyou to ask yourself and others the right questions –right questions include hard questions.

6. To get you to a place where, as much as possible, you are operating from love and projecting out the expansion of love.

7. To giveyou the “now” of the day-to-day tending of the business of your business, by getting ideas out of your head and “onto paper”.

8. To have you participate in a consciousness re-creation of “how business is done”.

9. To learn how to powerfully negotiate the integrated space between the tangible, material world and the intangible, invisible world.

10. To serve as a guide for the lifetime of your business by providing guideposts and tools to analyze growth, as well as exit points.

Whether you “end up” with a formalized business plan for financing or 5-sheets of handwritten notes, embarking on the journey of attention-action planning is a conscious choice to step into the reality of the vast unknown.

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2 Responses to “Top 10 Reasons to Embark on a Planning Journey”


  1. 1 Marie-Ora
    July 14, 2010 at 1:03 pm

    Very helpful – love your approach


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