Archive for the 'Strategy Stream Program' Category

05
Feb
13

Two Kinds of Eyes

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@Google Images

In all of your endeavors, particularly your business,

use your physical set of eyes, as well as your spiritual, inward set of eyes.

With your physical eyes you see the material world and act accordingly, based on what you see. Typically, this is the set of eyes we use when we plan and take actions in our business.

But, as we know, there is more to life than the material, external world.

With your spiritual eyes, you see beyond external appearances. Instead of allowing appearances to determine what you think is real and reacting to it, you can decide what is beyond the appearance and calmly continue to invoke what you choose.

A meditative practice, applied to your business, enables you to routinely turn your gaze and focus inward, thus stopping reactive thinking. Tapping into inner resources that allow you to to respond to external events with a powerful integration of both your external and internal set of eyes, gives you more awareness and clarity, and hence, changes the business results that you deliver over time.

Every time you choose to act from a balanced perspective of both material and spiritual, every time you invoke rather than react, you get closer and closer to the real you and the real world.

Commit to “being here now” as Eckhart Tolle teaches. Look compassionately and calmly on all rising conditions and situations, whether of a global nature or a personal level. Face them as if they are presenting themselves to you for some much needed transformation. Put on your spiritual courage and do not turn away from what presents itself.

Learn to discern between what is and what only appears to be.

As you align more and more with the real you and the real world, this higher reality will permeate and expand all aspects of your business, your life, and the world around you.

Source Inspiration : Marianne WilliamsonReverend Angela Peregoff

Contact me ruby@strategystream.com to receive $200 off upcoming Strategic 7 Groups; supporting your consistent ability to design and implement your business with two sets of eyes

Ruby Renshaw, Meditation & Business Facilitator, MBA and founder of Strategy Stream, has been speaking and writing about how to integrate business and spirituality for over fifteen years. During that time, she has worked with several hundred entrepreneurs and corporate leaders to transform mindsets and achieve sustained desired goals.

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07
Sep
11

Core Ideology : It’s a Big Deal

Originally posted Strategy Stream 8/25/11

Within each of us is the ability to influence and make the world a better place. 

Core Ideology typically means the Mission, Vision, & Values of a business entity.  The ideology then acts as a communication to stakeholders, from employees to investors, about what the company will always hold to –the guideposts from which to act.

The Mission, Vision & Values of an entity can be created by a solo-prenuer and then shared with others as his / her empire grows, or the ideology can be created by partners, board of directors and / or a mixture of who the business entity representatives are at this crucial setting down of the declaration of who the company is.

An influential study by Collins & Porras resulting in the book Built to Last written in 1994, makes the case that companies that go on beyond the founders have done so by standing by the initial core ideology.

It is noteworthy that in the majority of these company’s statements about ideology, there is a common thread of inspirational loftiness and intentional well-meaning.

There is a fundamental ideal or “knowing” of an ability to influence, adjust and make the world a better place.

At the core or essence of each of us is this knowing.  There is that center, that divine spark that has access to the infinite and the ability to master the material.

It is this essence, coupled with a business core ideology, that not only will drive your business to wild, fulfilling success,

the combo contains the unique ability to be a powerful Source of Good; championing a philosophy that positively influences.

Here’s Strategy Stream’s Core Ideology

Here’s Zappos’ Core Values

Here’s Whole Foods’ Core Values

Here’s an example of someone who has taken her philosophy and shared it in a simple, compelling, marketable way

Read more about creating a core ideology that makes a difference in the world in the eBook Becoming a Source of Good

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12
Aug
11

Update : the new Strategy Stream site is live!

Strategy Stream a heart-centered approach to designing and implementing strategy for small business, has transitioned to it’s own website!

You can find us at  www.strategystream.com

and  

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See you in the flow!

When you do things from your soul, you feel a river moving in you, a joy ~Rumi

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Interweaving Creative Force, Action & Attention

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13
Jul
11

Walking the Line

On one hand, you want to stay deeply in touch with your inner self – the part of you that has a philosophy about what you want to do and who you want to be. On the other, you want to run a successful business.

An intangible part of you – your spirit – is trying to work with a tangible part – your business sense.

Unfortunately, some advice that’s currently available about those two parts seem to be contradictory.

If you want a healthy spirit, the advice is as intangible as the spirit itself. You might be told to get in touch with your inner desires, or to spend time meditating, or to try new experiences.

There are no guidelines and no rulebooks. There is no way to measure whether you’re doing “well” except by paying attention to how you feel.

If you’re trying to create a thriving business, however, the advice is often nothing but measurements. You have files to complete and to turn into the appropriate addresses, checkboxes to mark off, linear paths to goals. You’ll often see business books that suggest 7 steps or 12 steps – it’s easy to tell whether or not you’ve achieved the goal laid out in each chapter.

Business success is about achieving something tangible – spiritual success is about achieving something intangible.

Running a business where the intangible and the tangible coexist is today’s challenge.  The good news is there are more and more people talking about how to do this.  It takes a community to make it happen and a vision to shift the consciousness of business.

Tell us about how you are doing it or how someone you know is.

We will keep you posted here about people who are walking the line with grace and ease.

Heart-Centered-Programs

Strategy Stream

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27
Jun
11

Unconditionally Delight Your Customers

If you’ve ever actually seen a naturally sourced spring, you know exactly how magical it is. Water simply bubbles up out of the earth; there’s no drilling and no need to extract or purify it. It’s a free gift from nature. The spring burbles along regardless of whether anyone is there to drink from it. It’s a profound metaphor for unconditional love, which is why it’s a perfect way to describe the kind of relationship you want to have with your customers.

In simpler times (and in some parts of the world, even today), civilizations only sprang up in areas where there was fresh running water. A spring was a source of life, and people wanted to crowd around that source.

If you become a source of great joy, delight, and necessity to your customers, they will want to spend as much time as possible near you. You give them something that makes them feel good, powerful, and alive. That’s a powerful gift and they will reward you with intense loyalty.

You create loyalty between yourself and your customers by giving them something that makes them feel good. You create infatuated loyalty when you unconditionally give them something beyond what they expected.

If you provide a product, make sure the product has an element that brings them some benefit they can’t get anywhere else. If you offer a service, make sure that service makes them feel nurtured and attended to in a way they don’t want to live without. By giving them a never-ending source of gratification, you create a bond with your customers.

Learn to give unconditionally and your customers will never waver from your side.

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14
May
11

Be the Guiding Light

Though pretty much everyone wants to be a force for good, few have seriously questioned themselves on what exactly that means. It’s not surprising; figuring out who you are at your core in relation to your business can seem a difficult task.

But, formalizing your core values and beliefs is an essential part of creating a business that is a force for good. When things start moving quickly and decisions need to be made, your core values and vision are your guiding light.

The guiding light you hold consistently presents to the world who you are at your core and that you love this core. It is essential that you lovingly present the core of yourself; otherwise, it will be impossible to ask others to love you and what you are doing.

Take a moment to ask yourself some leading questions about the guiding light of your business. If you’re not in a reflective space right now, you may want to come back to this exercise later when you have some time to put real thought into it. So consider…

What/who is most important to you in the world?

– Why did you choose to get into this particular business?

What values (e.g., trust, honor, love, and hospitality) are most important to you?

– When was the last time you were a powerful influence for good? What elements were involved in that situation?

– In your wildest dreams, what legacy would you like to leave behind?

Use your answers to these questions to establish a brilliant and inspiring core business ideology. It may shift and change, and that’s okay. You will probably rewrite your business ideology multiple times before you settle on a version that seems right to you. Be sure to include what influence you would like your business to have and what values you would like your business to personify…

and Shine On.

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07
Apr
11

Shift Your Business Perspective

What if your business could create happiness, love, and purpose with the same agility and certainty that it creates expanding profits, new customers, and new innovations? It’s a question that isn’t often asked in business, because intangible qualities like love aren’t easily measurable (and measures are the language of business). Most people don’t believe the tangible, everyday needs of business coexist with the intangible.

Oh, but they do.

The truth is just because the current language of business does not acknowledge intangibles, doesn’t mean they don’t exist.

Your business is an embodiment of who you are and what you believe – every time you expand your business, you also expand the knowledge and empowerment of yourself. When you are fundamentally coming from a place of love and purpose, you automatically are shifting your perspective of business.

When your business blends with your own personal philosophy, decisions become easier. You are able to access support not typically considered in traditional business models. Goals are set and achieved without struggle. Your strategies are driven not just by necessity but by passion. Your focus never wanders. You walk forward with absolute certainty that you are supporting the highest good. Not only does your business become a channel for success – it becomes a channel for your expanded inner self and an expanded model of what it means to be doing business in today’s world.

Pic originally uploaded : Riapereira || Shift Perspective || More about pics

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